Posting an alarm sign with the name of a security company without actually having hired its services is, frankly, an unnecessary financial risk. It may seem like a quick fix to deter intruders, but the reality is that, if the authorities detect it, the fine can reach up to 600 euros per day. This is no exaggeration.
The legal problem is not simply warning about surveillance, but the unauthorized use of the name or image of a private security company. In legal terms, this involves posing as a client and simulating nonexistent professional protection. Law 5/2014 on Private Security is blunt on this: if there is no contractual relationship, don't even think about using the brand. There's no room for interpretation.
From a business perspective, the infringement is considered an improper commercial exploitation of a company's name and corporate image. It constitutes identity theft and can sometimes even infringe on intellectual property rights. In addition to the administrative fine, the security company can legally claim damages, with potentially much greater financial consequences, especially if reputational damage is proven.
The only exception? Generic signs, those that simply warn of video surveillance without mentioning any brand. If the Data Protection Law is not violated, there is no legal problem. The real conflict arises only when a company's name, logo, or image is used without permission.
In short: the use of generic "video surveillance area" signs is only permitted if no company is mentioned. Displaying a company name or logo without a contract can result in significant fines and possible civil lawsuits. What seemed like a simple solution can quickly turn into a serious legal and financial problem. The recommendation is clear: if you don't have a contracted security service, avoid simulating one by using other brands.
